70 JAHRE ROTBÄCKCHEN x TV COMMERCIAL

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Introducing the latest TV commercial for Rotbäckchen/Rabenhorst, the beloved juice brand for families for 70 years. Under #togetherisbest, it spotlights family challenges, embracing imperfection. With a focus on promoting community and familial bonds, the spot emphasizes passing on what's best for loved ones. Directed by Adrian Küchenberg and produced by Paperplane from Belgium. The commercial delivers the message: "You're not perfect - you're great!" Rented by CamCar in Cologne/Köln. As a commercial Cinematographer/DoP, crafting moody daylight interior lighting is always fun. Filmed in Eupen (Belgium), we seamlessly blended outdoor and indoor lighting, enhancing every detail with the set design team, including handcrafted woody walls.

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director  Adrian Küchenberg cinematographer  Peter Heinrichs, gaffer  Yannick Frotz

colorist  Farbstudio, production  Paperplane Production, producer  Dirk Jansen

photographer  Marvin Broich, hair & makeup  Jenny Röhring, set design  Lars Reincke

   creative producer  David Mollers, ​​assistant camera  Felix Henkes, costume  Flavia Stein

 helping hand  Luca Offermann, agency  Fineline Marketing, rental  CamCar OhG

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