top of page

NIKE x TENNISPOINT x TV COMMERCIAL

 

This new Nike x Tennispoint TV commercial captures the mental game before the first serve—the pressure, focus, and psychological strength of professional athletes. Stripping away distractions, our clean yet dark visual approach amplifies their inner world. As the commercial cinematographer/DoP, I focused on shaping a clean but dark visual language that enhances the psychological intensity of the piece. Shot on Arri Alexa Mini LF with an Angenieux EZ-2 FF 22-60mm and 1/4 Glimmer. Directed by Moritz Janknecht.

​​​​

director  Moritz Janknecht cinematographer  Peter Heinrichs, gaffer  Simon Kramer
focus puller  Alex Wallbaum, production  Tennispoint, producer  Moritz Janknecht 
photographer  Liu Wu, hair/makeup  Sharon
 rental  Filmminute, CineOne, Spottlight

bottom of page